Tourism Malaysia made its presence felt in the recent International French Travel Market (IFTM) Top Resa Fair held at the Porte de Versailles in Paris from September 29 to October 2, 2015.
During the four-day trade show, the French travel industry players had the opportunity to meet with Malaysian sellers participating at the event that were selling and updating their partners on the new travel products and packages. The Malaysian delegation consisted six companies from the private sector and two officials from Tourism Malaysia headquarters.
In 2014, French tourist arrivals were recorded at 169,973 visitors, an incremental growth of 17.1 percent compared to 2013 with 145,108 visitors. France is the second largest European source of tourists visiting Malaysia after Great Britain and the 17th largest worldwide.
The International French Travel Market (IFTM) Top Resa is France’s annual international travel and tourism trade fair. The industry’s leading event for networking, doing business, innovating and keeping abreast of market developments, the exhibition offers a 360° panorama of the travel industry, covering all sectors: leisure, business and events.
