Tourism Malaysia in Seoul, in collaboration with the Sabah Tourism Board (STB), embarked on a five-day Sabah Promo Road Tour from 1 – 5 July 2024, covering five cities across the Republic of Korea, namely, Seoul, Daejeon, Gwangju, Daegu, and Busan. The road tour was part of STB's efforts in promoting Sabah as a premier travel destination, highlighting its rich cultural heritage and diverse attractions to potential travellers from the Republic of Korea.
